Black Frightening

Home vs. Mall

At a time where everything is one-click-away and we depend so much on technology, it makes us wonder – will Black Friday survive technology? Will it be end of endless lines, crowd in malls, camping in front of shops, just so you could get that new shoes at 70% off? Reality is, Internet is winning this battle. Online shopping has already taken great amount of buyers. Why lose time running through malls, when you can shop from the comfort of your home? Having to see the future where you don't have to leave your home for shopping at least is terrifying!

Don't lose the holiday spirit

Black Friday has its 50 years old tradition, which is going to be torn down with one simple click. We no longer talk about online discounts just on Black Friday. They are there throughout the whole year. That makes you think, why run to mall on busiest time of the year and try to buy something on a discount price, when I can do that verbatim any other day, too. It is like discovering that Santa is not real. All the joy of shopping is gone. You get presents throughout the whole year, but Christmas presents are special, because you think Santa gave it to you for being good. Black Friday had the exact same magic – you had discounts on all those beautiful things, but only for a short while. That's what made it special and important. Now, with all those sales, discounts and online shopping, we are afraid to lose that holiday spirit. I had the same scare with eBooks. I thought no one would want to read real books anymore, but I never was so wrong. Holding a book is like holding a story. You can touch the letters, smell the book, get into your story. I feel the same about clothes, electronics, furniture etc. I can't tell if it's right for me before I try it and see it for myself.

What really matters

Technology is great, but some things are better done old fashioned way, like shopping, reading books, talking etc. Technology is here to help us with quality of our life, not to take over our lives! Use it for information, not for buying, for scheduling meetings, not for meetings, for finding critics review, not for reading books. Don't be a part of losing one more of our tradition, doesn't matter how silly it is. Gather your friends, family, credit cards and go out and have fun!